Slice of the PieSlice of the Pie× Rod Shield
Rod Shield×Slice of the PieRod Shield × Slice of the Pie

Prepared for Bernardo Sanchez

Bernardo, your gear is elite. Your store is not.

Rod Shield has 62K followers, a real product people search for by name, and a Google account spending $16K a month. The store, the tracking and the creative are what hold it back. Here is everything we found, and the store we already built for you.

$16,141Google Ads spend, last 30 days (Sep 6 to Oct 5)
3.04xAccount ROAS. Brand searches are carrying it.
61 to 73%Impressions lost to ad rank on every live campaign
17 moAge of the oldest Meta ad still running
#2Google rank for "pancake welding hood" (6,600 searches a month) with the page title "Rod Shield"
0Email flows running today. No abandoned cart, no welcome, no winback.
41Characters of text Google sees before Square loads the page with JavaScript
140Products rebuilt into the new store, with real prices and photos
The pitch

Six doors. Start anywhere.

Live preview

Your new store, running.

Prices, products and photos come straight from rod-shield.com. The background art and video are concept pieces we generated to show the direction. On launch we swap in your own job site photos and reels.

Open full screen

What happens next

Four steps to launch.

Grant Meta access This week

We finish the Meta account audit (structure, pixel, CAPI, catalog) the day access lands.

Fix Google tracking and waste Week 1

Clean conversion goals, add brand exclusions and negatives, split brand from non-brand. Same budget, cleaner data.

Build Shopify and Klaviyo Weeks 1 to 4

Migrate products, customers and orders, keep every URL with 301 redirects, launch the 5 flows on day one.

Launch the new ad structure Week 5

New store, new campaigns, 20 new creatives. Then we test, cut losers and scale winners every week.

Let’s get you on the right of way.

Walk through this with Jimmy on a 30 minute call.

Book a call with Jimmy